Roofing Alliance
Roofing Alliance Celebrates its 25 Year Anniversary
The Roofing Alliance, the foundation of the National Roofing Contractors Association (NRCA), celebrates its 25th anniversary in 2021 with a few testimonials from past presidents. Ongoing communications and events will share how the foundation has continually worked to promote the professionalism of roofing while giving back to the industry through research, education and philanthropy.
Watch more testimonials.
Download the commemorative eBook celebrating 25 years!
Celebrating 25 Years!
Since its inception in 1996, the Roofing Alliance has remained steadfast in its vision to serve as a valuable, effective and influential organization that shapes, improves and advances the future of the roofing industry. Established in 1996 within the National Roofing Foundation to create an endowment fund to serve as a resource for the roofing industry and its customers, the Roofing Alliance has 173 active members—122 contractors; 35 manufacturers, distributors and suppliers; seven service providers; seven individuals; and two supporting members— who have contributed more than $13 million to the Roofing Alliance’s endowment fund to help preserve and enhance the U.S. roofing industry’s success and performance.
To make the Roofing Alliance work, member participation is vital, and the Roofing Alliance is continually seeking new members. To meet and encourage participation, the Roofing Alliance offers varying levels of membership to encourage small-, medium- and large-sized firms to join and have a voice in determining the roofing industry’s future. Commitments to the Roofing Alliance can be pledged for three- to five-year periods. Public recognition is given in accordance with donors’ wishes and levels of commitment and include national public acknowledgement during NRCA’s annual convention and other special events and programs. Roofing Alliance members also are invited to participate on committees and task forces established to guide the Roofing Alliance’s agenda and are invited to the semiannual meetings and networking events of the full Roofing Alliance.
In addition, roofing professionals are encouraged to support the Melvin Kruger Endowed Scholarship program, which provides financial support for students pursuing careers in the roofing or building construction industries. Gifts to the scholarship program are tax-deductible to the extent allowed by law and can be paid during a period of up to and including five years. The Roofing Alliance also provides roofing professionals the opportunity to fulfill their philanthropic goals through its formal Planned Giving Program. Planned giving investments, such as bequests, gifts of real estate or appreciate stock, life insurance policies and retirement plan assets, and charitable trusts from individuals will go a long way to fund research and programs that advance and shape the roofing industry for years to come.
For more information about the Roofing Alliance, contact Alison L. LaValley, CAE, the Roofing Alliance’s executive director, at (847) 493-7573 or alavalley@nrca.net, or visit the Roofing Alliance’s website, www.roofingalliance.net.
Help Shape the Future of Roofing
How can you help?
Join the Roofing Alliance and be a voice for the roofing industry. Support our industry through education and training, technology, sustainability and philanthropy.
Support the Melvin Kruger Endowed Scholarship Program with a year-end gift. Your support will help future generations further their education and pursue careers in the roofing or building construction industries.
Participate in the Roofing Alliance’s Planned Giving Program and leave your legacy behind. Add the Roofing Alliance to your estate planning and give back to the industry that has given so much to you.
We—and the next generation of roofing professionals—thank you for your support.
Questions? Contact Alison L. LaValley, CAE, the executive director of the Roofing Alliance, at (847) 493-7573 or alavalley@nrca.net
Interesting Facts about the Roofing Alliance
Our History
eBooks
Moisture in New Concrete Roof Decks Study Available for Purchase
Product Details
This newly released, 272-page research report addresses moisture release on structural concrete roof decks.
Funded by a group of North American roofing industry organizations, including The Roofing Alliance and NRCA, SRI Consultants Inc., Middleton, Wis., performed fundamental research and analysis of moisture release on structural concrete roof decks. This comprehensive ...
View eBook
A Study of the U.S. Roofing Industry and Its Workforce
The Roofing Alliance has released A Study of the U.S. Roofing Industry and Its Workforce, the result of research conducted by Arizona State University and funded by the Alliance.
The roofing industry always has suffered from a lack of reliable workforce data available, making it ill-equipped to fully understand the magnitude ...
View eBook
Top Ten Coffee Conversations from Season Two
The Coffee Conversations podcast from RoofersCoffeeShop® invites you to pour a cup of coffee and sit with experts for conversations about what is top of mind for roofing contractors and the overall roofing industry right now. Held every other Thursday morning (6 a.m. PT), the team at RCS video chats ...
View eBook
Latest Podcasts
Dave Lawlor - There’s a New Sheriff in Town at the Roofing Alliance
S3:E67
In this installment of Roofing Road Trips, Heidi J. Ellsworth, RCS president sits down with Dave Lawlor, the president of the Roofing Alliance, the foundation of the NRCA. Lawlor is a Canadian native and is honored to be the first Canadian to hold this office. Coming to the end ...
Listen to the Podcast
Coffee Conversations - A Season of Roofing Giving
S3:E6
Join Heidi J. Ellsworth for a Coffee Conversations that hits the heart of the roofing industry: giving back through roofing foundations. Sponsored by ABC Supply, Trent Cotney and foundation representatives including Dave Lawlor, President of the Roofing Alliance; Chuck Chapman, Chairman of Davis Memorial Foundation; Les Sims with the FRSA ...
Listen to the Podcast
Kelly B. Van Winkle - A Change in Leadership for the Roofing Alliance
S3:E55
Heidi J. Ellsworth virtually road trips to Texas to visit with Kelly Van Winkle of King of Texas Roofing Company LP. Heidi is delighted to visit with Kelly as she takes the position as the first women Vice President of the Roofing Alliance. Kelly has a distinguished career ...
Listen to the Podcast
Latest Webinars
Coffee Conversations – Gen Z Takeover 2.0!
S3:E9
Don't miss this Coffee Conversations, sponsored by General Coatings, as we welcome Rohan Gupta, the next generation of General Coatings' leadership, Clemson University students Ayushi Raj Dua and Declan Fay. Declan has participated in the Roofing Alliance's student competition multiple times. They will chat with Megan Ellsworth, RCS Producer about ...
Watch the Webinar
Coffee Conversations - A Season of Roofing Giving
S3:E6
Join Heidi J. Ellsworth for a Coffee Conversations that hits the heart of the roofing industry: giving back through roofing foundations. Sponsored by ABC Supply, Trent Cotney and foundation representatives including Dave Lawlor, President of the Roofing Alliance; Chuck Chapman, Chairman of Davis Memorial Foundation; Les Sims with the FRSA ...
Watch the Webinar
Celebrating 25 Years of the Roofing Alliance
S2:E9
For 25 years the Roofing Alliance has advanced and promoted the roofing industry by funding philanthropic initiatives, research, educational and technological programs. RoofersCoffeeShop is proud to welcome the leaders of the Roofing Alliance to the first Coffee Conversation of 2021. As the Roofing Alliance celebrates its silver anniversary, they continue to ...
Watch the Webinar
Buy Online
Product Details
This newly released, 272-page research report addresses moisture release on structural concrete roof decks.
Funded by a group of North American roofing industry organizations, including The Roofing Alliance and NRCA, SRI Consultants Inc., Middleton, Wis., performed fundamental research and analysis of moisture release on structural concrete roof decks. This comprehensive ...
Read More
A Study of the U.S. Roofing Industry and its Workforce (Electronic) Report
Labor shortages and worker retention issues have created many challenges for the roofing industry. And because there has been little reliable workforce data available, the industry had been ill-equipped to fully understand the magnitude of these challenges. To ...
Read More
Latest Videos
Episode 12 - Heidi's at Clemson, Women's History Month, and Preparing for Roofing Day!
Join Heidi and Karen every Friday to hear what they have to say about all the happenings within the roofing industry.
The twelfth episode of our Weekly Blend series is here! Join President Heidi J. Ellsworth and COO Karen L. Edwards for another exciting episode of this RoofersCoffeeShop® (RCS) original ...
View Video
Roofing Alliance 2021 Student Competition Video Playlist
Hear directly from the college students who participated in the Roofing Alliance's 2021 Student Competition about what it meant to them and what their experience was like.
Allison O'Toole
Declan Fey
Hannah Smith
Joshua Houser
Luke Skertich
Mackenzi Voshage
Jacob Schneider
View Video
Roofing Alliance 25th Anniversary Video Playlist
Celebrate 25 years of the Roofing Alliance!
Roofing Alliance Celebrates its 25 Year Anniversary
The Roofing Alliance, the foundation of the National Roofing Contractors Association (NRCA), celebrates its 25th anniversary in 2021 with a few testimonials from past presidents. Ongoing communications and events will share how the foundation has continually worked ...
View Video
