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Sales & Marketing

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Home Pros - Get Ready for Your 2019 Home Shows & Events

By Jenny Sylvers, Surefire Local Exhibiting at a home show, industry conference or community event? Make the most of your investment by being well-prepared, engaging with attendees, capturing leads and following up to close sales. When you’re planning your next home improvement show, here are a few tips to consider to make ...


DEC - SalesMktg - HailPost - Direct Mail for Millennials

Direct Mail for Millennials

By Hail Post. How direct mail helps you connect with the newest generation of homeowners. We’ve all heard the talk that millennials just aren’t prioritizing buying homes in 2018. However, data provided by Business Inside in this article says that millennials are actually “the primary reason that the homeownership rate increased over ...


Multichannel Marketing Drawn on White Wall.

Why Direct Mail Marketing in 2019 is Crucial to Your Business

By HailPost. An omnichannel approach to marketing. As a direct mail company, we would love to tell you that direct mail should be your only marketing strategy going in to 2019. However, living in the digital age, we know that utilizing only one marketing channel won’t yield nearly the results of combining ...


OCT - SalesMktg - AU - Hump Day Headlines- New Algorithms and Clickbait Crackdown

Hump Day Headlines: New Algorithms and Clickbait Crackdown

By Art Unlimited. We are going to be talking about three pretty interesting topics! Bing: their changed algorithm, then Facebook and how they're cracking down on clickbait, and then also Amazon and some of the changes for e-commerce as we look forward to the holiday season. You can either watch the video ...


NOV - SalesMktg - GRTU - Struggling to find content to share on social media or your blog

Struggling to find content to share on social media or your blog?

Check out these two great short articles from Go Roof Tune Up to share with your customers. Here’s how to use them: Either copy and paste the content onto your own blog, with a link back to the original post to give credit. Or visit the original post on Go Roof Tune ...


OCT - SalesMktg - AU - Hump Day Headlines- Google My Business, Facebook Premiere Video and Tips for Generating More Online Leads

Hump Day Headlines: Google My Business, Facebook Premiere Video and Tips for Generating More Online Leads

By Art Unlimited. We’re excited to talk about some of the Hump Day Headlines that we've seen come across our channels this week! You can either watch the video or read the transcript below. Plan to join us live each Wednesday on Facebook. So, one of the topics we're going to be discussing ...


OCT - SalesMktg - AU - Hump Day Headlines-- Google+ (What’s Happening), New Instagram Features

Hump Day Headlines: Google+ (What’s Happening), New Instagram Features

By Art Unlimited. Some of the topics we're going to talk about today are Google+ (what's happening? Big changes there), some Google My Business modifications, Instagram rolling out some new cool features, as well as some data transparency changes across multi-channels. You can either watch the video or read the transcript below. ...


OCT - SalesMktg - AU - Hump Day Headlines- Google reviews, Amazon’s new status, Instagram Stories ads

Hump Day Headlines: Google reviews, Amazon’s new status, Instagram Stories ads, and what’s new with Maps

By Art Unlimited. Google and Facebook are being challenged by a third platform for generating the most dollars in advertising revenue. Hello and welcome to Hump Day Headlines! You can either watch the video or read the transcript below. Plan to join us live each Wednesday on Facebook. Bad Reviews’ Silver Linings We’ve been ...


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Awards are good for sales and marketing

By Heidi J. Ellsworth. Upcoming awards can create buzz for your company Walking into any contractor’s office, there are usually several awards from manufacturers and local organizations. They are a point of pride as they should be. An additional awards avenue that every roofing contractor should look at are national ...


OCT - SalesMktg - HailPost - Grow Your Business and Help Someone Advance Their Education at the Same Time

Grow Your Business and Help Someone Advance Their Education at the Same Time

By Hail Post. Come Visit HailPost at the 2018 MRCA Conference to Learn More! HailPost will be attending the 2018 MRCA Conference to present our targeted direct mail marketing programs for roofing contractors. But that’s not all we’re doing there. We’ve partnered with the MRCA’s silent auction to give contractors a chance ...


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