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Own Your Neighborhood

Breakthrough Academy - Article
July 6, 2021 at 6:00 p.m.

By Colin Sheehan, RCS Reporter. 

This marketing mastery webinar will help you leave your footprint in your communities and ensure profitable lead generation through the summer months. 

According to the experts at Breakthrough Academy (BTA), one of the simplest ways to significantly increase revenue throughout the summer season is by actively generating the right kind of new leads from jobs you’re already doing. Additionally, when you have a repeatable and dependable marketing strategy in place, leads will seem to generate all on their own.  

In this free, on-demand webinar provided by BTA and co-hosted by Danny Kerr and Marc Levesque, you will learn BTA’s proven marketing tactics and everything else you need to know to implement these processes into your business and start generating better leads immediately.  

What you will gain from watching this webinar:  

  • An introduction to the best practices for this summer’s neighborhood marketing campaigns. 

  • On-site steps for what you should do before a job even begins that incite future leads within neighborhoods. 

  • Proven lead generation strategies to gain more leads on-the-ground and digitally from each job. 

  • Tools for your crews to maintain accountability and help them market your business on the job. 

  • A Google My Business Guide showing you how to maximize local visibility on Google and what information you need to have easily available online to boost your digital presence. 

  • How to track your marketing efforts with Breakthrough Academy's lead source distribution tracking tool. 

  • A paid media marketing audit plus one month free of Contractor Creatives (unlimited graphic design services) if you sign up with Webrunner Contractor Marketing. 

  • A step-by-step guide to predicting your sales funnel over the course of the summer. 

  • An understanding of the differences between passive and active marketing and how to estimate the number of leads each can generate.  

Meet your hosts: 

Marc Levesque 

Marc Levesque is a co-founder for Webrunner Media and a current advisor and consultant to several seven and eight figure home improvement businesses. He hosts the Contractor Success Academy and has been featured in dozens of industry publications and podcasts. 

Danny Kerr 

Danny Kerr is a co-founder for Breakthrough Academy, which is listed as Canada’s 106th fastest growing company. Danny has real-world experience working 80-hour weeks running a contracting business where he generated 60% of work from neighborhood marketing.  

Watch the entire webinar before your next job and start your summer strong with marketing tactics that will begin generating leads for you. 



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